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Articles

Google Business

5 Tips on How to Dominate Local Searches

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4 out of 5 consumers use the web to find local information 50% of consumers visited a store within a day of their local search   Dominating local searches will provide a steady stream of traffic and enquiries   Optimise your website Ensure your website is fully optimised to dominate local searches,  search terms such

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Facebook

Unleash the power of Facebook to promote your business

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Even if you are not a big fan of using Facebook you would be unwise not to leverage the power of the biggest social media platform in the world in some way to promote your business. »  There are currently around 1.7 BIILION users on Facebook ( Twitter has around 300 Million ) »  4.5

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Content is King

5 Reasons why fresh content is good for your website

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So how can fresh content  help your website grow and be successful? As soon as your website goes live it becomes part of the a huge living and breathing world of the internet. Every update you make to your website plays a part in its interaction with visitors, customers, and the all powerful search engines.

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Wordpress Maintenance

10 WordPress Maintenance Tasks to Perform in your Spare Time

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Keeping your WordPress website running like a well oiled machine is a vital part of website maintenance and can feel overwhelming at times. There are a lot of moving parts and different areas that you should keep on top of. » Backup your website on a regular basis, this is like an insurance policy for

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Search Engine Optimisation

7 Local SEO tips to get your business in the fast lane

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Local SEO tips to help your business in local searches Harness the power of the internet with these local SEO ( Search Engine Optimsation ) tips and you could reap the benefits of increased traffic, enquiries and sales. If most of your sales are generated by locally based customers then it makes sense to target

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Creative Content

Content is king but the King needs feeding!

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Why is content King for effectively marketing your on-line business. The internet has undergone vast changes since its inception,  however one subject that remains as relevant today as it has always done, that content is King. Around 30 Million pieces of new content is added to the internet each and every day, people spend around

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On-line Marketing

11 tips on how to drive traffic to your website

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  Here are 11 proven ways to drive more traffic to your website Compared to  conventional advertising strategies such as print, local radio and television there are a few marketing options that are a relatively cheap and effective alternative way to drive targeted traffic to your website. Small businesses don’t have to have gigantic budgets

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Email Marketing

Email marketing best practice tips

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Email marketing campaigns are still a very effective form of marketing and one of the most powerful ways to connect to your customers.  Almost 80% of consumers prefer to receive a permission based email over other forms of internet marketing. By following a few basic rules and strategies, your email marketing campaign can achieve excellent

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Mobile friendly websites

Mobile friendly websites and why your hotel needs one

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A mobile friendly website is good for business If your hotel website theme is  not mobile friendly you can rest assured that your bookings are suffering as a result. Some of your savvy  competitors have already made the effort to update their website and as a result are benefiting from increased traffic.     Millions

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google-logo

Google’s new algorithm – Is your site mobile friendly ?

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  As more and more internet users browse the web using mobile devices. Google has adapted to these trends to ensure mobile friendly websites  are easier to find and therefore will rank higher than non compliant sites. In 2015 around 60% of traffic to websites came from mobile devices, up from 50% on the previous

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